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Strategic Management of Technological Innovation, Fifth Edition

by Mc Graw Hill Education | SKU: 25710092120CBS0EC289 | UPC: 9781259539060 | LOC: -289-09-21-20
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Analyze. Formulate. Implement.

Melissa Schilling’s Strategic Management of Technological Innovation, 5e approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.

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RECERTIFIED LIKE NEW - Product is "like new" condition with minor to no signs of wear. Product has been professionally inspected and cleaned to meet manufacturer specifications. Original packaging may be opened. Original packaging may be damaged. The product may be in an alternative packing. Product is recertified by Big Box Outlet Store and your purchase is protected by our return and warranty policy unless otherwise specified. Please see product pictures and condition details. (CB)

Condition Details

In Like New Condition.